Mark and Scott talk with Stephen Shapiro who a big deal in the field of business innovation. He has helped companies like 3M, Proctor and Gamble, Nike, and Marriott improve their innovation practices.
Before Stephen became an expert in innovation and helping companies grow he was working at the opposite end of the spectrum in business optimization, which meant he was helping companies shrink and in the process people were losing their jobs. Seeing the impact it had on those who lost their jobs, he decided that he didn’t want to be part of that process anymore. So, he took a leave of absence and then decided to focus on innovation and growth. He created a 20,000 person practice and has never looked back since… that was over 20 years ago.
Join us as Stephen dives deep into the approach of business innovation, including:
- The real definition of innovation
- How he convinces big companies to innovate instead of cut
- Where he sees companies struggling
- The worst advice he has seen given
Plus, so much more!
You can cut expenses and become optimized, however, you can’t cut your way to success. If you start cutting out all the expenses then the revenue is going to take a hit too because the two of them work hand in hand.
as we travel deep into the world of business innovation…