In today’s episode of The Art of Passive Income, Mark and Scott talk with Stephen Woessner—founder and CEO of Predictive ROI
and host of the Onward Nation podcast in which he has interviewed an impressive list of over 500 guests, including Kevin Harrington from Shark Tank, Gary Vaynerchuk, and Jay Baer… just to name a few.
Stephen has been featured in Inc. Magazine, Forbes, Entrepreneurial, and The Washington Post. He is a digital marketing authority, entrepreneur, speaker, and educator who teaches companies and organizations the 8 Money Draining Mistakes and how to fix them, increasing the financial ROI in the digital world by 200 to 500% or more in 12 months or less.
He is also a bestselling author of three books. The most recent, Profitable Podcasting: Grow Your Business, Expand Your Platform, and Build a Nation of True Fans
was still in production when this episode was recorded. Stephen describes it as, the deepest most comprehensive book on the planet with respect to podcasting, and how to build your business using it.
is an in-depth curriculum that lays out the precise formula for creating, launching, marketing and monetizing podcasts in any industry.
Stephen, who loves teaching others, believes that full transparency is the best approach to business.
Listen in as Stephen shares why he wrote the book in lieu of teaching the program as a paid course.
Plus, he shares how he developed the 8 Money Draining Mistakes:
- No baselines or S.M.A.R.T goals
- Lack of distinction
- High bounce rate
- SEO done poorly
- Not knowing your customer
- Poor customer experience
- Too much institutions speak
- Ambiguous calls to action
Stephen is not only a big deal, he is the real deal—and not only is he transparent, but he runs his business with integrity as well. There is a lot to be learned from Stephen Woessner!